2013 Exterior Residential Trim 2nd Ed


Ciprus Limited, LLC
121 Saybrook Road-Suite 301
PO Box 932
Essex, CT  06426-0932


Mobile:           (860) 575-9040
Office:             (860) 767-7685
E-mail:            john.ciprus@ciprus.com

Ciprus Limited, LLC Announces the Completion of the 2nd Edition of The Builder Decision Analysis for Exterior Residential Trim – Completed Study of the 2013 Unites States Market – Multi Sponsored Study

December 26, 2012 Essex, CT Ciprus Limited LLC is pleased to announce the completion of our second edition of The Builder Decision Analysis of Exterior Residential Trim - A Multi- Sponsored Study of United States Market. The report, represents over 6 months of exhaustive research, including in excess of 480 in-depth telephone interviews with small, medium large and mega builders across the United
States. The report is presented in PDF format consisting of over 733 pages of detailed analysis in matrix format.

The research provides a thorough review of the decision making process for all leading types and brands of synthetic and primed branded wood trim installed in starter, move-up and luxury homes. Regional are documented in the Northeast, South, Midcentral and Western geographical areas.

The study presents the average lineal feet and width of trim and fascia by housing type - starter, move-up and luxury by builder size and region. Important questions include where builders look for information about synthetic and wood trim, what is their usage history by type and brand of trim and with what types of cladding do they install each type of trim. Additional questions include whether multiple types and brands of trim are
used on individual homes and whether brands have been used continuously. The geographic differences in usage are documented as well.

What factors are important to builders in selecting a brand of trim, where builders buy their trim and why they prefer this source. Do builders purchase their trim as part of the siding package, roofing package or as an individual component is also included as well as what would it take for a builder to switch brands of trim.

The report is  available in its entirety or by trim product chapter. The research was sponsored by a prestigious list of exterior trim manufacturers. Charter subscribers had the opportunity to design in some of their own information objectives and will also have input to the sample plan.

Ciprus Limited, LLC is a full service market research and consulting firm specializing in assisting clients in the building, design and construction products and services area. Clients are typically Fortune 500 manufacturers based in North America, with about one-fifth of the firm's clients coming from overseas including Japan, Korea, UK, Germany, Ireland, The Netherlands, France and Spain.